- Organic Matcha Vs. Non-Organic Matcha
- Health Risks of Non-Organic Matcha
- What Makes KissMeOrganics Matcha The Best Choice
With the continued growth of the farming industry, there’s an increasing concern over the safety of our food. More people are demanding organic food products as a way to cut down on the intake of chemicals and potential health risks associated with ingesting pesticides and chemical fertilizers. As matcha gains popularity due to its unique taste and long list of health benefits, so does the concern over lead contamination and the use of pesticides and other chemicals. Let’s explore some of the differences between organic and non-organic matcha, the health risks associated with consuming contaminated matcha powder, and what you should look for when you’re shopping for this tasty green stuff.
Organic Matcha Vs. Non-Organic Matcha
The most obvious differences between organic and non-organic matcha powders is color and taste. High-quality matcha powder should be vibrant green (as opposed to dull and yellowish), and it should taste rich and earthy with a subtle hint of sweetness (this flavor combination is what the Japanese call “umami”). Like all produce, organic and non-organic matcha have slightly different qualities. Organic matcha tends to be less vibrant in color (but not dull or yellow) and it tends to taste a little less rich and sweet. The reason for this comes down to the fertilizer used. In a nutshell, chemical fertilizers are more potent and they work faster to pump the plant full of nutrients, while organic fertilizers take months to work their magic. The flavor and color of organic matcha is slightly altered because organic fertilizers don’t have the kind of potent “instant effect” that chemical fertilizers have, so the crop gets its nutrients over a longer period of time.
Health Risks of Non-Organic Matcha
As you just read above, the problem with organic fertilizers is that they lack the potent “instant effect” of chemical fertilizers. Organic fertilizers don’t have the power to support the plant’s “ultimate growing potential” and this slows down the rate at which the matcha plants get their nutrients, ultimately altering the flavor and color of the finished product. But slightly altered color and flavor is a small price to pay for the purity of organic matcha powder. Chemical pesticides not only harm the environment, they also pose a myriad of health risks and research has linked exposure to chemical pesticides to increased presence of neurological disorders, Parkinson’s disease, leukemia, lymphoma, asthma and more. Even though Japan has strict regulations about the amount of pesticides that growers are legally allowed to use, why risk it?
What Makes Our Matcha The Best Choice
There are tons of brands on the market that claim to be “premium top quality matcha.” But not all of these brands are organic and even if they are, there are other things to consider when you buy organic matcha online like potential lead and radiation contamination. You should always check for certifications and 3rd party lab tests. We lab test our matcha for product quality and purity. We maintain the highest standard and we ensure our product is free from heavy metals, radiation and other harmful chemicals. All our test results are available to the public because we want you to feel good about what you put in your body. Most of all we want you to be a conscious consumer when your shopping for matcha and we encourage you to check the labels, certifications, ingredients and lab tests no matter which brand you choose!